Element WEHO

Layout Design

I worked at National Color where we created offering memorandums for commercial and residential real estate sites. Photos, text, and sections were provided by the client. Layouts for these books were created. Element WEHO is a 44 page memorandum. Made using Adobe Suite’s InDesign, Photoshop, and Illustrator.

POINTS OF CONSIDERATION

MISSION STATEMENT
COMPETITIVE ANALYSIS
DEMOGRAPHIC
APPLICATION OF LOGO
RELAVENT COLORS
COMPLIMENTARY TYPOGRAPHY
BRAND DESCRIPTION
PORTRAYED EMOTION