Yu–Mei’s Uptown China
GRAPHIC DESIGNER SCREEN PRINT
Yu–Mei’s Uptown China is a restaurant in Seattle Washington. I was asked to recreate a tabletop drink menu to replace the current, un–functional one. Fresh out of Design School, I was eager to help this inconsistent brand. I revived Uptown China’s inside and out.
Brand Cohesion
Started with the Meuns
TABLETOP DRINK MENU
Each Chinese New Year the Zodiac character is changed. Layout is also occasionally altered.
DINNER MENU
PLANTBASED & LUNCH MENU
CHINESE MENU
MENUS HAVE ALSO BEEN CREATED WITH MANDARIN CHARACTERS
TRI–FOLD TO GO MENU
MAKE IT ALL FIT AND MAKE IT READABLE
BRAND GUIDELINES
COLLATERAL & BRANDING
